Guest speaker: Carolina Ponce de Leon
We are taught many techniques and ways to ideate, design, develop and conceptualize our designs to make them a reality. The only thing we are not trained on as designers its how to sell or negotiate our ideas. You must be thinking I am not in sales, and that is precisely the point, you negotiate your ideas every day, to your design team, to your employer or to the client. This course was made for you, to learn how to negotiate your ideas, and if you are planning to become freelance or create your own company.
Carolina Ponce de Leon is an experienced industrial designer from Emily Carr University with an MBA and MIB, bringing over 15 years of experience in education. Has held various leadership roles, including professor, department head, campus director, and Academic Regional Manager. As a content and curriculum designer, Carolina specializes in creating business courses tailored for designers and entrepreneurs, blending her expertise in design and business.
Wednesday, May 7, 2025
Noon PST via Zoom
DesCan Members: Free!
Non-members: $10
Register at BusinessCase10
BusinessCase is a business speaker series that connects new and experienced designers with various industry professionals. Interested in speaking about your area of expertise in the design industry? Reach out to us!